Merchy from Digex Co. has been shortlisted for the CIPR Digital-2023 competition

With Merchy, any merchant can sell their products or services on the Telegram messenger without significant investments of money and time. The program is distributed by subscription as a ready-made service, which looks like a web application for the store administrator and an application inside the Telegram chat for the buyer.

The Merchy software product, developed by Digex Co., has been shortlisted for the best projects of the CIPR Digital-2023 competition in the "Marketplaces" category. The award annually identifies the best IT solutions and projects from Russian developers. The expert jury evaluates each application based on various criteria, including innovation, scalability, relevance to current market realities, compliance with digital sovereignty, and more. The competition is supported by the Ministry of Digital Development, Communications and Mass Media of the Russian Federation and the Digital Economy ANO. The general partner of the award is the National Technological Partnership.

The solution is made within the ideology and approach of zero code. Special IT development knowledge is not required to implement the system, configure it, and provide further support. Working with Merchy, there is no need to rent servers or deal with IT infrastructure. With graphic materials and a textual description of the product, a new online store can be set up in 5 minutes and immediately launch online sales.

Merchy supports a wide variety of payment systems. The system works with regional payment services in 20+ countries. Payment by bank cards and cryptocurrency is available.

The system collects a lot of data about customers and provides it in a convenient form in the store's administrative panel, forming a detailed portrait of each buyer with many parameters: gender/age, session duration, geodata, time zone, added and removed items from the cart, the client's mobile or desktop device model, the version of the operating system or add-ons to the OS, third-party mobile and desktop applications used by the client, and other properties.